Elmer = Multi-Coloured Squares is a useful way of remembering Einstein’s iconic equation: Energy = Mass x Constant (Speed of Light) Squared. But Elmer, like Einstein, reminds us that imagination and creativity are just as valuable as scientific knowledge, maybe more so. Question everything. Be playful. Think sideways, diagonally, and in spirals, rather than just in straight logical lines, because the components of life do not fit into neat square boxes. A beautiful creative mind can influence the world just as powerfully as a strong gravitational force can warp the dimensions of the universe.